Cookies Explained

When you load prettyroads.com, the site may ask your browser to store a small file — a cookie — that can be read back later. Local storage, pixels and similar identifiers do the same thing by different means; treat every reference to ‘cookies’ here as including them.

What Gets Set

Cookies here fall into essential, analytics and advertising. Essential ones make the site work and remember your preference about the others. Analytics ones — only where an analytics provider is active — tell us in aggregate what is being read. Advertising ones — only where ads are served — come from ad partners and support measurement and personalisation.

How to Opt Out

To manage what is stored: use your browser’s privacy or site-data settings to block or clear cookies, and use the consent banner where one is shown. We honour both Do Not Track and Global Privacy Control. Analytics and advertising cookies can be refused with no loss of function; essential cookies cannot be refused without breaking the site.

Cookies Set by Others

We do not control cookies placed by outside vendors such as analytics providers and ad networks; each is subject to its own privacy policy. You can opt out of many of them collectively through the DAA, the NAI, or Your Online Choices.

Contact Details

Questions about this policy, or a request about your data, go to hello@prettyroads.com.

Effective: Jul 31, 2026